ridethis... "Our objective is to create an editorial based mountain bike/snowboard/culture magazine that is a network of manufactures, retailers and consumers. A place where the retailer can be proactive on the internet and the manufacture can use the internet to support the retailer, not mailorder. Our income comes from seven specific areas. My partner and I come from the sales and marking side of the snowboard and mountain bike industry, but we have partnered up with a web design comp...
Chief Executive Officer